I am passionate about helping people solve their problems. For the past few years, I have been involved in the lifting equipment industry. First in Europe and later in North America. In this time I have come in contact with all parts of the business. From manufacturing all types of slings, coming up with custom solutions for clients, ordering materials, representing a company at a trade show, if there is a job in the industry there is a good chance I did it.
In this time I have come across many clients and I tried to explain to them what slings are going to look like and a lot of them didn’t have any idea how or what is what. This is not surprising as most clients don’t order new equipment daily but maybe once a month but more often a few times a year. It’s in my nature to find solutions and I came up with one.
I was on a mission. I took a step forward into modernizing the lifting equipment’s online presence. I wanted to display all possible slings in a 3D manner just like a car configurator or NikeID shoes. This way the customer is always able to see what the sling looks like and that way they can have a better understanding of what it is going to look like and how it will function on the job site.
I decided to find out if somebody has already done it. After I came short, I set myself out to find a working solution. After some time and hustle, I managed to come up with the first MVP and also find the first client. The whole solution was then built and improved in the next months.
My strategy worked better than expected and orders started rolling in. So I decided to start a company and help other businesses as well.